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CBC Funding

'It's just never enough.'
"For sure there are going to be reinvestments."
"CBC is the cultural spine of this nation, the very essence of Canadian identity."
"The decision to close down production centres is of great concern for our members as it should be for all Canadians."
The CBC brass need to pay attention to the general public's growing apathy towards an institution too often in the news for the wrong reasons. Uncomfortable corporate silences. Lingering questions. Unanswered inquiries. CBC fans can't explain this riddle to themselves, much less to lukewarm listeners. As the embattled broadcaster lobbies for increased government dollars to "Save the CBC" underneath a cloud of checkered transparency and puzzling rationales, taxpayers' appetite for increased spending dries up.
CBC recently appeared before a Senate Committee examining its future and demonstrated that it has no real strategy for the future.
Many thousands of us who love the CBC -- and love to hate some parts of it -- spend a lot of time discussing its future and not doing enough to help save it. But now, with the election only a few months away, we can do something constructive.
As protesters marched on Sunday to oppose funding cuts to CBC/Radio-Canada, a former executive at the broadcaster is warning
Given that, in poll after poll, Canadians have expressed the view that the CBC/Radio-Canada is a public good that is both desirable and necessary, the solution to the market failure ought to be obvious: it is to provide the money necessary for the CBC. To do that will mean eliminating advertising on all CBC services, and boosting the public subsidies.
The president of CBC published an article in Huffington Post recently asking Canadians for help in deciding CBC's future. Good idea but the plea received modest reader feedback. Is it a sign that CBC has lost the public, that Canadians have stopped believing in and what CBC and its managers say?