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Coffee is social, cultural, and for much of the Western world, coffee is fuel. For many of us, our morning coffee is top priority in keeping up with life's many demands. Unfortunately for coffee junkies worldwide, the coffee industry is being threatened on a global level by the impacts of climate change.
Sure, we all work hard, but why are all of those office building lights still on at 3 am? Your cell phone charger that is plugged in (that is warm even when not charging), the wireless printer that is always on (we see the glowing light) and that computer you never shut down are all offenders in the perpetual energy (and bank account) drain. Unplug, people!
The monthly bills were growing larger and larger, but so was our conviction that we were positively unstoppable and on our way to something great. Then I got an urgent call, informing me that our deal had been vetoed from "the very top of the organization." I was lost.
Truth be told, although I may have always behaved and thought like an entrepreneur, I had never imagined myself as one -- in fact, I was terrified of the idea. Me, on my own, building on such a big fantasy of an idea, starting a company, chasing billion-dollar customers and fighting off billion-dollar competitors?
I am different. I have always been different. I grew up scared of being found out, scared of my natural inability to fit in, to conform, to look and sound and dress and behave "normal." But then something remarkable happened: one day I was carrying a flag and didn't even care to count how many were actually following me.
While the pace of our transition to a lower carbon world can be frustrating, we have learned in a short time at Green Energy Futures there are some pretty inspiring and innovative people building a green energy future right now.
If Alberta devotes even a portion of the brains, money and time it devoted to turning the oilsands into a useable resource to doing the same with solar, we might be onto something. Alberta has certainly taken a lot of black eyes for the way it develops its non-renewable resources, developing it's other greatest natural resource might be a way to address them.
It might actually be easier to fit a camel through the eye of a needle than to find investments that not only produce a healthy return but also contribute to a better society. Enter Solar Bonds from SolarShare in Ontario. The investment side is solid. A $1,000 bond has a return of five per cent for five years. The kicker? That money is invested in getting solar energy projects up and running in Ontario.