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Junk Food
It's part of what makes healthy eating so challenging.
Nap rooms > vending machines
All sorts of marketing to children is manipulative and unethical. The response should be straightforward: end all of it. Such prohibitions will not be without complications. There will be enforcement issues. But such complexities can be addressed. For the moment, let's get started. Let's send a strong message to corporate Canada.
Why do we allow our young people to be continuously bombarded with the opposite of good eating messages and then expect them to grow up with healthy eating habits? It's time we added food and beverage advertising to the list of protections we afford our children and teenagers.
I want my kids to be healthy and I try my best to feed them thoughtfully and healthfully whenever I can. But at the same time, why should I apologize for limiting junk or even calling unhealthy food junk for that matter? Why is a birthday party, play date or hockey tournament an automatic excuse to stuff a child's face with crap?
Obesity is now officially called a disease. But people who are afflicted by it are not treated like other patients who, for example, have cancer or heart disease. Presumably, they brought their ailments upon themselves -- by their self-indulging, undisciplined and irresponsible behavior. That makes them easy prey.
Is it just me or is the food game kinda rigged? You know, stacked against us like a cruel joke. We all want to eat healthy, but the obstacles placed in our way are both myriad and insurmountable. What gives?
No matter how good your intentions are to eat well, there always seems to be another reason to get side-tracked. Food cravings tend to be associated with sugar, fat and salt. This doesn't mean you are deprived of these foods. Cravings have to do with the pleasure centre of your brain.
Sales of sugary cereals are declining, purchases of soft drinks have been sagging for some time. Of course, much more needs to change but these and other shifts are causing grumbling in the boardrooms of Junk Food Inc.
