Arash Asli

Arash Asli is founder and CEO of Yocale.com - He founded the company in 2013 with a vision of connecting local businesses with their customers. Regarded as a thought leader and entrepreneur, Arash has been instrumental in driving leading businesses to transform into customer-focused companies by embracing new social, mobile, and local technologies. Prior to Yocale, Arash was Executive Vice President at Aptean where he managed a half billion dollar business portfolio of enterprise and SMB business solutions including CRM, ERP and marketing automation technologies. In earlier Executive roles, he grew the company's largest global division - responsible for a $100M P&L - to profitability, transformed its Professional Services department, and grew the customer base to thousands around the world. An evangelist of smart business processes, Arash launched global SaaS, mobile and social product strategies, and sponsored the selection and implementation of company-critical systems. Recognized as a pragmatic and a transformational leader with impeccable execution track record - Arash possesses global business acumen, is versed with corporate finance, and has built great strategic partnerships. He has held a variety of sales, marketing and general management roles including Worldwide VP of CRM, EVP Professional Services, VP Sales Consulting, and Director of Worldwide Business Development. He has worked and sold globally in a number of industries including financial services, manufacturing, healthcare and real-estate. Arash studied Engineering Science at SFU and holds a Master's degree in Business Administration and Executive Management. Arash is a Certified Management Consultant (CMC) recognized by the international Council of Management Consulting Institute (ICMCI). Arash lives and works in Vancouver, BC. Personally, he is an enthusiast of photography and fitness. Arash is honoured to have been named the Business in Vancouver’s Top Forty under 40 business executive. www.business.yocale.com