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Contributor
Benjamin D. Goss, Ed.D.
Associate Professor of Sports Business, Stetson University
Dr. Benjamin D. Goss serves as an associate professor in Stetson University’s sport business program in the Department of Marketing. As a researcher, Goss investigates "Sportarchy," a term he coined to encompass these three dimensions: the empowerment of postmodern sports fans, the breakdown of the invisible wall between fans and the games, and the evolution of sport business practices as a result.