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Bill Magnuson is the cofounder and CEO of Braze (formerly Appboy), a lifecycle engagement platform that forms strong bonds between people and the brands they love. Braze powers cross-channel marketing for the world's largest enterprise and digital-first brands in dozens of countries on six continents. Braze seamlessly gathers and manages actionable customer data, allowing brands to reach their audience with targeted, personalized messaging experiences. Bill is continuously looking for ways to humanize the relationships between brands and customers to create stronger, more sustainable, and valuable relationships utilizing technology. Prior to becoming CEO, Magnuson ran the product and engineering organizations of Braze for five years as CTO. In the role, Magnuson was the instrumental visionary that led the company to their award-winning product portfolio which has received accolades from Forbes, Digiday, and VentureBeat, among others.
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