Dan Cable is Professor of Organisational Behaviour at London Business School. Dan’s areas of teaching, research, and consulting include employee engagement, leading change, organizational culture and its effects on sustained competitive advantage, leadership development and mindset, gender in leadership, and the linkage between brands and employee behaviors. Dan’s first book was Change to Strange: Create a Great Organization by Building a Strange Workforce. He also has published two edited books and more than 50 articles on culture and cultural fit, careers, and management in top academic journals. His most recent research was published in Harvard Business Review, Sloan Management Review and the Academy of Management Journal, and has recently been featured in the Economist, Financial Times, Wall Street Journal, New York Times, and Business Week. In 2012 the Academy of Management Perspectives ranked Dan 22nd most influential management scholar. His recent clients include Arla Foods, Carlsberg, Coca Cola, Deutsche Bank, Goldman Sachs, McDonalds, Prudential, pwc, Rabobank, Roche, and Siemens.