Senior Vice President for Strategic Marketing and Communication, March of Dimes
Doug Staples is Senior Vice President for Strategic Marketing and Communications. In this position, he is responsible for overall marketing and brand strategy, media relations, creative services, and e-business for the March of Dimes.
Staples joined the March of Dimes in 1987 as a writer and later served as Director of Editorial Services and Director of Creative Services. In 2003, he played a key role in the creation of the national Prematurity Campaign, including development of award-winning public service advertising and creation of the first national Prematurity Awareness Day. In 2007, he led the rebranding of the March of Dimes, including development of a new logo and positioning.
Prior to joining the March of Dimes, Staples served as Associate Director of Finance for the Committee for Economic Development in New York and as press secretary for the state Republican Party in Hartford, Conn. He has a bachelor’s degree in journalism from Michigan State University in East Lansing, Mich.
Doug and his wife, Chris, lost a daughter to a premature birth in 1999. They live in Carmel, N.Y., with their 17-year-old son and two dogs.