Senior Partner/CEO at Merritt Group. Marketing/PR expert for technology, health care and government clients.
Alisa joined Merritt Group in 1997 and helped to build and shape the agency since its founding. She has led award-winning campaigns for clients in technology, health care and government that leverage the right mix of modern marketing, communications and PR strategies to move their businesses forward. In addition to launching dozens of technology and health care startups over the years, she also helped to reshape a number of more established brands. In 2015 and 2016, Alisa was named a finalist for DC Inno’s “50 on Fire” and, in 2016, a finalist in Women In Technology’s (WIT) Annual Leadership Awards. Alisa is a champion of Merritt Group’s culture, recognized as a “Great Place to Work” by both Washingtonian and Washington Business Journal. She currently serves on the board of directors of the Northern Virginia Technology Council and, previously, on the boards of TTEC//DC and the Fairfax Education Foundation. Prior to joining Merritt Group, Alisa worked at Ruder Finn in Washington, D.C., and the international architectural firm of Leo A Daly as part of the marketing team. She graduated with a B.A. from Dickinson College and spent a semester studying economic policy at American University.