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Jennifer Sampson Chief Executive Officer and President Jennifer Sampson is the chief executive officer and president of United Way of Metropolitan Dallas, the largest non-governmental funder of programs to improve education, income and health in North Texas. Jennifer’s vision for United Way includes integrating emerging fundraising markets, strategically incorporating innovative uses of technology, and strengthening collaborative partnerships throughout the region. Since her appointment as CEO and president in September 2011, Jennifer has built community confidence in United Way’s mission and impact priorities and achieved unprecedented results in resource development. This catalytic approach to philanthropy is yielding organizational capacity, strategic value and efficiency for the donor community, while creating lasting social change.