Mitch Goldman and Jeff Mathews
Mustaches for Kids was founded in 1999 in Los Angeles by "Big Al" Ewald and Dan Strange to benefit the Los Angeles Make-a-Wish Foundation.
In 2000, "Big Al's" friend Jeff Mathews (bottom photo) grew his first mustache in New York, sending all funds to LA. By 2001, Mathews garnered enough local support to found and organize a New York Mustaches for Kids chapter. After the LA chapter's disbandment in 2003, New York, under Mathews' direction, became the de-facto leader of the international grassroots organization's efforts in more than 25 cities in the US and Canada. Mathews works as a Senior Data Administrator for DK Publishing. At least once a year, while wearing his mustache, he is mistaken for a cop.
Mitch Goldman (top photo) grew his first mustache in San Francisco in 2001 and later formed the San Francisco chapter of Mustaches for Kids. Upon moving to New York in 2003, he joined Mathews' efforts and also took on the informal role of national chapter coordinator, because, as he says, "I'm the one who answers all of the general emails, many of which are questions about how to start a new chapter." Goldman works as a home care nurse for the Visiting Nurse Service. He was once called out on Craigslist's "Missed Connections" by a post titled "Ask Me about My Mustache" (a reference to the button, and mustache, he was wearing).