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Morten Albaek

Creator of Voluntas and Honorary Professor

Morten Nødgaard Albæk (born July 28, 1975) is a Danish philosopher, business person, author and public speaker. He is the Creator and Executive Chairman of a Danish investment and advisory firm, Voluntas A/S.

 

Albaek started his career in Danske Bank, Denmark's largest financial institution, undertaking various marketing and business development functions before being appointed as SVP for the department for Idea Generation & Innovation.

 

In 2009, Albaek joined Vestas, the largest wind turbine company in the world, as Group SVP for Global Marketing, Communication & Corporate Relations and a member of the Executive Committee. At Vestas, he envisioned and developed WindMade, the world’s first global consumer label identifying products produced with wind energy – the first consumer label to be endorsed by the United Nations. Additionally, Morten Albæk launched Wind for Prosperity, a business model bringing affordable and reliable electricity to impoverished and remote rural, but wind rich populations.

 

In 2015, Albaek founded investment and advisory firm Voluntas (Latin for “will, purpose, goal, meaning”) specialized in purposeful investment strategies and meaningful strategy and policy development. Voluntas is the world’s first investment and advisory firm to systematically measure and consult on meaningfulness, diversity, and sustainability.

 

Aside from his responsibilities as the Creator and Executive Chairman of Voluntas, Albaek serves as the vice chairman of Joe & The Juice, one of the fastest growing retail brands in the Nordics and as the chairman of three companies: international lifestyle brand ILSE JACOBSEN, independent digital agency Vertic and fine jewelry brand Shamballa Jewels. Further, he is a part of the advisory board of Holly and Sam Branson’s foundation Big Change, working to transform the educational system into a Growth Mindset.

 

In addition to his academic and professional merits, Morten Albaek has – as the only Scandinavian – been selected 5 times for The Internationalist’s list of the “100 Most Influential CMOs in the World” (in 2011-2015). Further, Albaek was selected for Fast Company’s list of the “1,000 most creative people in business” in 2014 – a list that also includes names like Bill Gates, Mark Zuckerberg, Jeff Bezos, and Marissa Mayer.

 

Apart from his professional engagements, Albaek is the author of three bestseller books: “Generation Fucked Up?”, “Encounters Between What You Say and What You Do” and “The Average Human Being”.

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