Contributor

Sandy Thompson

Global planning director, Young & Rubicam

Sandy Thompson joined Young & Rubicam as Global Planning Director in October 2010. Sandy is regarded as one of the industry’s most innovative and productive strategists.

Sandy is a champion of understanding real people and their real motivations in purchase decisions. She gets that the best strategies are about simple human truths. She knows that connecting with people is about connecting with their hearts.

In this pursuit, Sandy has travelled the globe, spent time immersing herself in different cultures—having lived with families in China, travelled by train with the youth of Russia, gone under the veil in Saudi Arabia, connected with seniors in America, talked marriage and divorce in India, washed hair in Japan and renovated homes in Canada.