headshot

Victoria Strong

Advocate, writer, mother and founder of NEVER GIVE UP. nonprofit + apparel brand.

Victoria Strong is a writer, advocate, and mother of three. After her first child, Gwendolyn, was diagnosed with the degenerative and terminal disease, Spinal Muscular Atrophy (SMA), she and her husband founded the Gwendolyn Strong Foundation and the NEVER GIVE UP. nonprofit apparel brand. While Gwendolyn was severely disabled, she was also fiercely independent, silly, social, and lived life with joy. Gwendolyn inspired NEVER GIVE UP. in everyone she met and forever changed Victoria's perspective. You can learn more about Gwendolyn and SMA on theGSF.org, Facebook, Twitter, and Instagram.