FRANKFURT (Reuters) - Did you mean Birkenstock?
The ruling is a victory for the German sandal maker, whose relationship with Amazon has grown increasingly antagonistic. It convinced a district court in Duesseldorf that Amazon booked variations of “Birkenstock” as keywords through Google AdWords.
Any of those variations would produce search results for Birkenstock shoes sold on Amazon.com, the court said in a ruling dated Dec. 20. Birkenstock sought the injunction because it feared unsuspecting shoppers might buy low-quality counterfeits through Amazon that would erode its reputation.
Earlier this month, Birkenstock said that it would end the sale of its products over Amazon in Europe after Amazon “failed to proactively prevent” the sale of counterfeit Birkenstock goods. A year ago, Birkenstock ended its relationship with Amazon in the United States.
The injunction was first reported by the German magazine Der Spiegel on Friday.
“For us, Amazon is complicit,” Birkenstock’s chief Oliver Reichert told Der Spiegel.
A spokesman for Amazon declined to comment on the court proceedings but said: “Amazon prohibits the sale of fraudulent products.”
“We work diligently with vendors, sellers and rights owners to detect and prevent fraudulent products reaching our marketplace,” he added.
A spokesman for the court declined to comment.
BEFORE YOU GO
How to vote
Vote-by-mail ballot request deadline: Varies by state
For the Nov 3 election: States are making it easier for citizens to vote absentee by mail this year due to the coronavirus. Each state has its own rules for mail-in absentee voting. Visit your state election office website to find out if you can vote by mail.Get more information
In-person early voting dates: Varies by state
Sometimes circumstances make it hard or impossible for you to vote on Election Day. But your state may let you vote during a designated early voting period. You don't need an excuse to vote early. Visit your state election office website to find out whether they offer early voting.My Election Office
General Election: Nov 3, 2020
Polling hours on Election Day: Varies by state/localityMy Polling Place