When it comes to the skin care industry, products that cater to people with darker skin are few and far between. But Angela Bassett wants to change that.
The actress has teamed up with Dr. Barbara Sturm, her friend and a well-known skincare expert, to launch a skin-care line that addresses the specific needs of women with darker complexions.
Bassett has struggled with skin issues herself, she told WWD. Initially, she used Sturm's original line to treat her breakouts and irritations, but she realized it didn't address skin issues that darker women deal with, such as hyperpigmentation. That's when they decided to extend the line and after two years of research, "Darker Skin Tones by Dr. Barbara Sturm" came into fruition.
Bassett said that she wants to bring more awareness to skin care and for people, "to see what is good for it and ingredients that are helpful — not invasive or irritating. I like them to be pleased when they look in the mirror, to feel good about themselves and the condition of their complexion.”
The five-item line aims to reduce inflammations, even tones and minimize pores and hyperpigmentation. Strum told WWD that the main ingredient in their line, purslane, works as an anti-aging agent and helps to even out the tone.
The product line includes a foam cleanser, enzyme cleanser, face cream, face cream rich and hyaluronic serum. The price ranges from $58 to $335 and will launch exclusively at Harrods in-store and online in July.