At All Things Digital's D conference this week, Apple CEO Steve Jobs dismissed the TV industry, saying that Apple has no plans to develop a new television interface and reiterating that Apple TV was just a "hobby."
"The TV industry has a subsidized model that gives everyone a set top box for free. So no one wants to buy a box. Ask TiVo, ask Roku, ask us... ask Google in a few months," Jobs said, referencing Google's new "Google TV" platform.
He went on to explain: "The only way this is going to change is if you start from scratch, tear up the box, redesign and get it to the consumer in a way that they want to buy it. But right now, there's no way to do that."
It's hard to believe Jobs doesn't have an iTV-something up his sleeve--and is content to let Google win this round with its new TV device--but since he won't tell us what an Apple-designed television set would look like, we hope you will.
Show us: what would a TV designed by Apple look like--and what would it be called? For inspiration check out these concepts for Apple-designed cars.