There’s nothing that screams hip-hop more than a news anchor behind a news desk.
On the anniversary of Notorious B.I.G.’s death on Thursday, the professional folks over at Atlanta’s WSB-TV Channel 2 paid tribute to the iconic rapper by doing their traffic reports with Biggie’s most famous lyrics.
The best part: They managed to do the whole thing without laughing.
“We’re talking about delays right now ... and if you don’t know, now you know,” anchor Fred Blankenship says smoothly, starting off the video above.
Blankenship and traffic reporter Mark Arum managed to slide into their reports lyrics from “Hypnotize” and “Juicy,” truly honoring the B.I.G.G.I.E.
This isn’t the first time these anchors showcased their love for hip-hop at work. After rapper Phife Dawg died last March, the news duo honored him by inserting lyrics from Phife’s group A Tribe Called Quest into their report.