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Beyoncé Casts ***Flawless Model With Muscular Dystrophy As New Campaign Face

She slays.

The face of Queen Bey's merchandise campaign is showing everyone that diversity = slay.

Jillian Mercado, who has spastic muscular dystrophy and uses a wheelchair, was cast to model in Beyoncé's "Formation" line, and may we say she looks fierce. 

Jillian Mercado, a model with muscular dystrophy, who clearly slays. 
Jillian Mercado, a model with muscular dystrophy, who clearly slays. 

The model is featured on Bey's merchandise website rocking different looks while in a wheelchair. Not to mention she's also front and center when you enter the site. 

Though modeling for Beyoncé is quite a milestone, Mercado is no stranger to the fashion industry -- in fact, she's pretty darn accomplished. She signed with IMG Models last year and has starred in a 2014 Diesel campaign as well as advertisements for Nordstrom among other modeling jobs. She's also a fashion blogger and an outspoken activist for more diversity and representation in the industry. 

Mercado, working a Beyoncé hoodie. 
Mercado, working a Beyoncé hoodie. 

Ultimately, she hopes to change perceptions and work toward more inclusivity in fashion.

“Working with IMG, my goal is to make it so that I am not the model in the wheelchair and I’m just the model,” Mercado told Vogue last year. "I want the people who were hesitant in pursuing fashion because of the way that people might perceive them to know there is a place for them.”

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