Style & Beauty

Blake Lively Bags L'Oréal Paris Contract On Her Way To Becoming The Next Gwyneth

Blake Lively Takes Another Step Towards Becoming The Next Gwyneth

Get ready for even more Blake Lively in your life. The former "Gossip Girl" star and current domestic goddess is the new face of L'Oréal Paris, which means she's coming soon to a magazine near you.

L'Oréal Paris France posted a photo of Blake on Instagram, looking smiley and giddy (we would too if we'd just bagged what is surely a multi-million dollar contract). Blake has experience with such things already, of course: She's the face of Gucci's Première fragrance and has starred in broody Chanel ads for her BFF, Karl Lagerfeld.

But beauty ads aside, Blake's main focus seems to be becoming a lifestyle guru akin to Gwyneth Paltrow. Last month, she told Vogue UK she was getting ready to launch a project all about "living a very one-of-a-kind, curated life," which sounded eerily like Gwyneth's to us. After all, Blake loves domestic pleasures like cooking and eating just as much as she loves fashion. We see a Pinterest-worthy website in her future...

In the mean time, we've got a set of L'Oréal Paris ads to look forward to.



Look how far she's come:

May 2013

Blake Lively's Style Evolution

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