Models Get Bodypainted At Chinese Zoo. You Know, For the Animals.

We're not sure this is the most effective awareness campaign.

It's a jungle out there.

The Sanya Color Zoo, located within the Sanya Songcheng Resort on south China's Hainan Island wanted to attract attention to the beauty of the animal kingdom by using the beauty of some female models.

The women, who only wore strapless bras and shorts, had bodypaint applied to resemble zebras, cheetahs, tigers and peacocks.

The models were not only celebrating the zoo's December 10 opening, but also apparently raising awareness for animal protection, according to photo agency Imagine China.

The zoo has plans to offer education on animal protection, as well as programs for parents and kids, according to the GBTimes.

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