WASHINGTON – A new ad from the political action committee NextGen Climate features narration from Woody Harrelson and the direction of Darren Aronofsky, adding some star power to billionaire activist Tom Steyer's election efforts.
The ad, released Tuesday, is a general call for voters to cast their ballots next week for politicians who endorse action on climate change. It doesn't much resemble Aronofsky's previous works like Requiem for a Dream or Black Swan. Harrelson's narration links current political denial of climate change to previous efforts to downplay scientific findings like the world being round and tobacco smoke being dangerous to health.
"Now they tell us climate change is a hoax. Some powerful people want to hold us back," says the True Detective star. "But the truth is undeniable. This is a fight we will win."
The group said the ad is slated to run in select states during prime-time television and the World Series games.
NextGen Climate Action Committee, which Steyer founded specifically to campaign on climate change in a handful of key states, is planning to spend $50 million to "support climate champions" this campaign season.
Watch the ad above.