15 Cruelty-Free Mascaras To Add To Your Beauty Bag

Look for the CCIC's Leaping Bunny or PETA's bunny logo 🐰

If you’re looking to make small, ethical changes to your beauty routine, start with a simple staple you probably use every day ― mascara.

When deciding to shop consciously, one of the easiest ways to begin is by switching to cruelty-free beauty products that aren’t tested on animals. How can you tell if your beauty products are cruelty-free? They’ll be certified by the CCIC’s Leaping Bunny or PETA’s bunny logo if they’re ethically made. Easy enough!

To help you swap out your beauty products for cruelty-free ones, we’ve rounded up some of our favorite cruelty-free mascaras below:

Pixi by Petra Black Lacquer Lash Primer, $15
Infused with panthenol and vitamins A and C, this black lash primer will keep your lashes in healthy condition, while its small comb applicator separates and defines for a dramatic look.
URBAN DECAY Perversion Mascara, $23
Cruelty-free and formulated without parabens, this high-tech, volumizing brush separates and defines each lash for a clean, clump-free finish, and the triple-black pigments leave them looking intensely black.
NYX Professional Makeup Doll Eye Mascara, $9
This doll eye mascara uses a unique blend of natural oils, vitamin e and nylon fibers to extend eyelashes to almost faux proportions.
it Cosmetics Superhero Mascara, $24
It Cosmetics
Superhero mascara is skincare for your lashes. Powerful lash-lifting polymers, volumizing collagen, strengthening biotin, proteins and peptides work together to lift lashes while separating them to create a fuller lash line.
Pacifica Aquarian Gaze Water Resistant Mascara, $12
Finally, a 100% vegan and cruelty-free mascara that's actually waterproof.
Juice Beauty PHYTO-PIGMENTS Ultra-Natural Mascara, $24
If you know green beauty, you know the quality of Juice Beauty products. This volumizing mascara is made with an organic formula and rich pigment.
RMS Beauty Volumizing Mascara, $28
RMS Beauty Volumizing Mascara naturally shapes, lengthens and amplifies lashes with a few short and simple strokes.
W3LL PEOPLE Expressionist Mascara, $22
A favorite by many green beauty bloggers, the expressionist mascara provides long-lasting results without the clumps or smearing.
e.l.f. Mineral Infused Mascara, $3
If you're looking for a bargain, cruelty-free find, this mascara contains all-natural mineral wax infused with Kaolin and Zinc Oxide to create full, healthy-looking lashes.
Flowercolor Natural Mascara, $22
Ecco Bella
Formulated without lacquer, shellac and alcohol, this mascara from ECCO BELLA wraps around and lengthens lashes to their longest.
Too Faced Better Than Sex Mascara, $23
Too Faced
We love this cult-favorite cruelty-free mascara. The hourglass-shaped brush was designed with extra stiff bristles to maximize the performance of this carbon black, collagen-fueled formula.
MILK MAKEUP Ubame Mascara, $24
This 74 percent natural mascara is made of a formula that won’t flake and stays put all day.
TARTE Gifted Amazonian Clay Smart Mascara, $23
Amazonian clay restores hydration and the skin's texture, meaning this mascara's clay infusion will help to hydrate and replenish dry and brittle lashes.
Jane Iredale Longest Lash Thickening and Lengthening Mascara, $33
This is the most expensive mascara on the list, but it's because the rich, natural formula is infused with seaweed lipids to condition and protect against breakage.
100% Pure Fruit Pigmented Ultra Lengthening Mascara, $26
This all-natural formula includes conditioning provitamin B5, vitamin E and oat and wheat proteins to improve and produce healthier lashes.

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