"Cult" has been canceled, Zap2It was the first to report.
The show's creator Rockne S. O'Bannon confirmed the news via Twitter:
"Cult's" cancellation doesn't come as a surprise. The midseason series made its debut on Tuesday, February 19 and brought in a dismal 941,000 total viewers and only had a .3 rating in the key 18-49 demo.
After its second outing, which saw even lower numbers, The CW moved "Cult" to Fridays, which, for the teen-centric network, is not quite as deadly as is it on others. "Nikita" and "Supernatural" have both flourished on Fridays, but "Cult" did not. The most recent episode, which aired on Friday, April 5, brought in 620,000 total viewers and had a .2 rating.
"Cult" centered on journalist Jeff (Matthew Davis) and production researcher Skye's (Jessica Lucas) investigation into a TV show that's generated a cult following of fans who are re-creating the crimes depicted on their screens.
Before "Cult" premiered, former "Vampire Diaries" star Davis told The Huffington Post that he was glad they had the opportunity to film the entire 13-episode season before it started airing. "I’m a big believer in manifest destiny and you kind of create your reality as you go. For me, this has just been a wonderful, wonderful experience," he said. "I always felt like 22 episodes was too much. I really like the cable model of doing shorter seasons. The fact that The CW wanted intentionally to do just 13 episodes on this, I thought was great ... It’s a blessing to be able to film while you’re not airing. That pressure is not as great."
After the news about "Cult's" cancellation broke, Davis took to Twitter:
Good news Cult fans!Cult has been renewed for the next ten season due to its brilliant marketing campaign!Good job everyone
— ErnestoRiley (@ErnestoRiley) April 10, 2013
All joking aside, thank you to all who watched. It was a wonderful learning experience, and exciting misadventure.On to bigger the better!
— ErnestoRiley (@ErnestoRiley) April 10, 2013
Thank you again everyone for your outpouring of support. But don't feel bad. With every end there is a new beginning ;)
— ErnestoRiley (@ErnestoRiley) April 10, 2013
According to Zap2It, The CW has no immediate plans to air the six remaining episodes of "Cult". The website also reports that for the next three weeks, "Cult" will be replaced by repeats of "The Carrie Diaries" and "Oh, Sit."
A spokesperson for The CW confirmed to The Huffington Post that "Cult" has been removed the schedule and noted the episodes may become available online.
Do you think The CW should've canceled "Cult"? Will you miss it? Do you think Davis will return to "The Vampire Diaries?" Sound off in the comments!
