Dartmouth Professor Names Zynga’s Mark Pincus One Of The Worst CEOs Of 2012 | VentureBeat

Dartmouth Professor Names The Worst CEOs Of 2012
Zynga CEO Mark Pincus talks about Angry Birds game during an announcement at Zynga headquarters in San Francisco, Tuesday, June 26, 2012. Zynga said it is expected to add more Web games to its digital arcade and introduce more ways to play them as it tries to lessen its dependence on Facebook and generate more revenue. (AP Photo/Paul Sakuma)
Zynga CEO Mark Pincus talks about Angry Birds game during an announcement at Zynga headquarters in San Francisco, Tuesday, June 26, 2012. Zynga said it is expected to add more Web games to its digital arcade and introduce more ways to play them as it tries to lessen its dependence on Facebook and generate more revenue. (AP Photo/Paul Sakuma)

For the past few years, Sydney Finkelstein, professor at Dartmouth College’s Tuck School of Business and author of Why Smart Executives Fail and Think Again: Why Good Leaders Make Bad Decisions, has ranked the worst chief executive officers.

This year’s list (which comes by way of Bloomberg’s Businessweek) prominently features social-game-developer Zynga’s CEO Mark Pincus at No. 4.

Finkelstein points to the company’s falling stock price, the exodus of top employees, and its over-reliance on Facebook.

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