Take That Trip Of A Lifetime To Avoid A Lifetime Of Regret, Expedia Ad Urges

Ah, sweet reminiscing. You. Me. Paris.

In a thought-provoking ad from Expedia, an older woman appears to take a trip down memory lane over a romantic voyage ages ago.

But we later discover that our traveler has instead taken a flight of fancy, and her destination is regret.

According to Psychology Today, "regret can have damaging effects on mind and body when it turns into fruitless rumination and self-blame that keeps people from re-engaging with life."

Need another reason to get away? There's also evidence that traveling abroad aids creative thinking.

Who can regret that?