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Fitbit Use Tied To Increase In Activity

Fitbit Inc.'s Fitbit Flex wireless activity and sleep wristband sit on display at the Wearable Expo in Tokyo, Japan, on Wedne
Fitbit Inc.'s Fitbit Flex wireless activity and sleep wristband sit on display at the Wearable Expo in Tokyo, Japan, on Wednesday, Jan. 14, 2015. The world largest expo for wearable devices and technologies will be held through Jan.16. Photographer: Kiyoshi Ota/Bloomberg via Getty Images

Postmenopausal women who are given an activity level goal for the week end up getting more activity when using a Fitbit than a traditional pedometer, according to a new study.

The Fitbit devices are small activity trackers that can be attached to clothing or worn on the wrist like a watch. They collect activity data, upload it to the Internet and produce simple graphs and charts for people to review.

“The Fitbit provides much more detailed feedback and offers more engagement than a basic step-counting pedometer,” said lead author Lisa A. Cadmus-Bertram of the University of Wisconsin–Madison.

The finding that consumer-based trackers were associated with small or moderate increases in physical activity supports the idea that wearable fitness trackers are enjoyable, feasible, and useful, at least for the college-educated older women in this sample, she said.

Read more on Reuters

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