, Florida Credit Processor, Offers Free AK-47 To Customers [WATCH]

WATCH: Credit Processor Offers Free AK-47 To Customers

Credit card signing bonuses have been appearing in many forms of late. But one Florida credit processing company's idea of a customer incentive is nothing less than a bona fide assault weapon.

Last Thursday,, a Sarasota-based company specializing in equipment and credit processing for businesses, announced it would offer its highest-volume customers a voucher for a free AK-47 rifle worth up to $750.00, according to the New Times of Broward and Palm Beach. The company is offering the gun as part of a broader campaign to empower merchants against violence through the use of "God, Guns, and Guts."

"We launched the No Merchant Victims campaign because it's our goal to promote a societal expectation change," Gino Kauzlarich, president of Merchant, told Orlando's Fox 35 on Monday. "And that is from the right of criminals to make you into a victim, we want to change that so criminals have the expectation of facing lethal force during the commission of a crime."

Still, if not interested, customers can trade in the voucher for cash.

Recently, signing bonuses for credit cards have been on the rise, with Chase bank offering $300 cash back if the customer's total spending tops $500 within the first three months. More benign offers range from Barclaycard's Williams-Sonoma rewards card to deals on flights. isn't the first business to use free guns as an incentive. Earlier this year, a Radio Shack in Hamilton, Montana was offering a gun to anyone who purchased Dish Network. itself takes the time to emphasize that its program doesn't promote illegal activity.

"Keep in mind we are not simply handing out AK-47 assault rifles to anyone who opens an account with us," the company's website says. "You will receive a voucher...towards the purchase of a firearm at any reputable gun shop where you must go through the proper background checks and waiting period that the law requires." (h/t New Times of Broward and Palm Beach.)

Watch Fox 35's interview with president of Merchant Gino Kauzlarich:

CORRECTION: A previous version of this post mistakenly referred to the gun in question as an assault rifle.

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