ABC's "Fresh off the Boat" set Twitter ablaze after sharing an offensive promotional image for the show on Thursday.
As captured by BuzzFeed, the account tweeted the below ad:
Eddie Huang, whose memoir "Fresh Off the Boat: A Memoir" served as inspiration for the show, railed against the promo on his Twitter account.
The tweet has since been removed from the show's Twitter account. According to Jeff Yang, it was yanked once production learned of the tweet.
A representative for ABC said the marketing department had been made aware of the tweet, but did not have an official comment to pass along at this moment.
The tweet comes after the "Fresh off the Boat" team faced similar ignorance from a journalist at the Television Critics Association Winter Press Tour.
"I wanted to ask the question: I love Asian culture," a reporter said to the cast and crew. "And I was just talking about chopsticks, and I just love all that. Will I get to see that, or will it be more Americanized?”
Huang and showrunner Nahnatchka Khan responded to the question with sarcasm.
"It’s more about chopsticks,” said Huang.
“Wait till Episode 5, it’s all about chopsticks,” Khan added.