Gap is once again going back to basics.
These ads are the first installment of the "Dress Normal" series, which highlights the black denim trend, and "celebrates dressing for yourself and finding those perfect items... to be your most authentic self," Gap Global Chief Marketing Officer Seth Farbman said in a press release. Gap notes that there will be more celeb models in future installments of the campaign.
The classic brand will also bring back TV advertisements, which will most likely not live up to our favorites from the past, but will probably be good enough to watch, nonetheless.
Take a look at the rest of the campaign below and resist the urge to do some major fall shopping damage!