Style & Beauty

Gwyneth Paltrow To Open A Blow-Dry Bar: Will It Rival Rachel Zoe's DreamDry?

Gwyneth takes on Rachel with a new blow-dry bar.

Looks like there's a new East Coast versus West Coast battle brewing.

One month after Rachel Zoe opened DreamDry, a blowout salon in New York City's Flatiron neighborhood, we learn that Gwyneth Paltrow has teamed up with her hairstylist David Babaii and trainer Tracy Anderson to debut the Babaii Blow Dry bar in Brentwood, Calif on April 4.

Gwyneth and her sleek strands are giving Rachel a run for her money with a salon housed inside of Tracey's new fitness studio that allows "women to transform themselves into the beautiful people that they are," Babaii told us. So, you not only get in a great workout but you can get great hair afterwards using all-natural products. (Now that's Goop-approved!)

While Rachel's salon boasts express dry-styling, including braids, ponytails and, of course, blowouts that cost $20 to $40, specifics on the price list at Babaii Blow Dry Bar remain hush-hush. But we hope that they are relatively affordable like the clothing Gwyneth's selling from her own closet.

Get a sneak peek at the salon menu below:

Work-out Looks -- David and his team will teach you easy to do looks that will not only keep hair in place but offer you conditioning secrets while working out. They will also share quick change styles after your work out in case your schedule is tight. His book of tricks has countless remedies for all hair types and styles.

Blowout Madness -- Get the perfect blowout with sleek perfection and maximum volume. David's top secret techniques used on Gwyneth Paltrow and Jennifer Lawrence will give you a blowout that lasts and lasts.

Red Carpet Waves -- Known as the "King of Curl," David's Bohemian waves have taken the spotlight countless times with Kate Hudson and Emma Stone. Now you too can have sexy, beachy waves that will have the paparazzi snapping your picture.

Into the Evening -- After your workout and have a party to go to? Our styling team can create the ultimate glam ponytail, ultra fab braids or faux bob like David created for the Oscars and Golden Globes. Your new look is sure to be the next cover story.

New You, New Look -- As you transform yourself into the woman you want to be, let our team design a style just for your face shape and lifestyle. They will create a cut and style as well as a product regime of what to use to keep you looking and feeling beautiful. Learn the tricks to keeping hair healthy and shiny 24/7.

One on One with David Babaii -- Special appointments can be scheduled with David Babaii himself. These will be based on his availability and schedule.

Would you book an appointment at Gwyneth or Rachel's blow-dry bar? Tell us in the comments section.

Wonder if Gwyneth's red carpet 'dos will decorate the salon's walls:

June 14, 1990

Gwyneth Paltrow's Style Evolution

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