BUSINESS

Cadbury's Chocolate Will No Longer Be Imported From The U.K. And Everyone Is Depressed

A Kraft Foods Inc. Cadbury chocolate bar is arranged for a photograph in San Francisco, California, U.S., on Thursday, Aug. 4
A Kraft Foods Inc. Cadbury chocolate bar is arranged for a photograph in San Francisco, California, U.S., on Thursday, Aug. 4, 2011. Kraft, the world's second-biggest food company, said it plans to separate its $16 billion North American grocery unity to give the Northfield, Illinois-based company's larger snack-foods business flexibility to acquire or divest brands and expand in merging markets. Photographer: David Paul Morris/Bloomberg via Getty Images

Craving a Toffee Crisp? That just got a lot harder if you live in the U.S.

In settling a lawsuit with The Hershey Company, Let's Buy British Imports (LBB) -- the company responsible for sending U.K.-made Cadbury chocolate overseas -- has agreed to halt shipments to the U.S.

Hershey owns the rights to make and sell any chocolate products with the Cadbury name in the U.S., and will still do so in many cases. Cadbury eggs will still be around, for example -- but now they'll taste slightly different because British-made Cadbury chocolate is produced under a different recipe (the first ingredient in U.K. Cadbury chocolate is milk, while the first in American-made Cadbury chocolate is sugar, according to the New York Times). LBB is also halting their imports of British-made Kit Kats, but the American-made version will still be around.

Sadly, some classic British Cadbury favorites won't be made available at all, because Hershey says they're too easily confused with the company's established U.S. products. CNN reports Cadbury's Toffee Crisps are on the outs because their packaging too closely resembles that of Reese's Peanut Butter Cups, and Yorkie chocolate bars apparently sound a little too much like York Peppermint Patties.

Hershey's spokesman Jeff Beckman told The Huffington Post that the agreement was necessary, saying, "It is important for Hershey to protect its trademark rights and to prevent consumers from being confused or misled when they see a product name or product package that is confusingly similar to a Hershey name or trade dress... Given the immeasurable value of our brands, we work hard to protect these important intellectual assets and defend them against infringement."

Lovers of British-made Cadbury products are none too pleased with this new development, taking to Twitter to express their dismay:

Because the deal was struck between The Hershey Company and LBB, Cadbury declined to comment.

H/T CNN

HuffPost

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