As you grow your entrepreneurial venture, you may realize that you constantly need to keep your eye on business upgrades. This is especially true if you run an online business where things are constantly changing.
The question then becomes, how on earth do you find time to do these business upgrades? Between social media changes, better technology and better tools for online marketing, there's a lot to cover!
To be honest, I don't think anyone has an answer for this. However, I do have some tips based on how I run things in my own business. Here's how you, too, can find the time to do upgrades in your business.
Do upgrades that won't require another upgrade.
When doing business upgrades, you may want to start thinking with the long term in mind. Depending on what stage of the business you're in, this could end up saving you time, money and headaches down the road.
Here's what I mean. While Infusionsoft was way more expensive than the last email marketing service I was using, I knew it would save me a ton of time because I had a CRM, e-commerce, and affiliate management all in one place. Additionally, I knew where my online business was headed, and I did not want to have to fork over a ton of dough to my designer and a developer a couple of years down the road to update the website to incorporate a new email marketing and e-commerce system.
Granted, you can't always do this because you do have a budget, but it's useful to do it where you can.
Do business upgrades during the slow season.
Fortunately, now I know better so all my tech and social media upgrades happen during the summer. Additionally, updating anything on the backend or improving old blog content also occurs during the summer.
Do upgrades for your business as you go along.
By keeping this conversation going from month to month, we can take care of the little things as we go along and we're no longer shocked when we have to do a big upgrade because we saw it coming.
How to Find Time to Do Business Upgrades Without Going Crazy was originally published on Due Blog by Amanda Abella.