HuffPost Readies Ambitious Video Programming (Video)

The Huffington Post has done very little in original video programming to date but that will change in a significant way this summer when the publisher launches a 12-hour, daily Webcast.  

According to Huffington Post founding editor Roy Sekoff, the start-up had long stayed clear of the financial perils of creating original video content. 

He says that changed with last year's acquisition by AOL which is providing the publisher with "guns money and steel" to build a video operation.

Sekoff will run the new video programming.

We spoke earlier this month at the press conference for the video initiative.  Also, we spoke with Arianna Huffington.  You can find our interview with her here.

You can find this post on Beet.TV