The notion of eternal youth--or at least forestalling the aging process--has been with us since humans were blessed with enough free time to think about it. History records that Cleopatra bathed in donkey milk, not to mention engaging in other odd practices, to maintain a perfect complexion.
Sixteenth century Spanish explorer Juan Ponce de León is said to have been searching for the Fountain of Youth, although present day historians tend to dismiss this "fun fact." Four hundred-plus years later, telomeres, and keeping them for getting shorter, were widely touted as a scientific approach to solving the problem of aging. Another approach is nanobots, heralded as possibly being able to build immortal humans by 2040. All we need to do is make it to 2040.
In the meantime, people continue to search for the ideal diet, the ultimate exercise program, and the elusive balm to erase stress and promote vitality. But is it a fool's errand? None other than the late Dame Anita Roddick--founder of the Body Shop stores--would say that anti-aging creams are "complete pap" and "God's little way of punishing the stupid."
Roddick added for emphasis: "There is nothing on God's planet, not one thing, that will take away 30 years of arguing with your husband and 40 years of environmental abuse. You would be better spending the money on a good bottle of Pinot Noir."
Nonetheless, there are plenty of those who disagree with such stark defeatism, and search for truly scientific ways to promote age management and wellness.
A leader in this new field is Beverly Hills Rejuvenation Center, offering an integrative approach, featuring such modalities as:
- Hormone Replacement Therapy
- Body Contouring
- CVAC Hyperbaric Chamber
- Hair Restoration
- Laser Treatments
- Medical Grade Peels
- Non-Surgical Facelift
- Weight Loss
BHRC co-founders Devin Haman and Dan Holtz bring their diverse and successful background to the enterprise, which now boasts eight locations, each under the supervision of a medical director. The group has no shortage of fans, and provides detailed descriptions of its services.
Per Devin: "We all want the wisdom that comes with age but no one enjoys having their body fall apart in the process. From lines and wrinkles to aches and pains, aging can be tough. By combining multiple different treatments under the same roof, we offer our clients an opportunity to minimize the effects of aging both inside and out.
And Dan: The right age management practices can have a major impact on quality of life. The technology we use has truly had a profound impact on the lives of so many people.
Let's give the last word to screen legend Bette Davis: “Old age ain't no place for sissies.”