Is the Medium the Message? Discrimination and the Medium

In 1964, media analyst Marshall McLuhan suggested that a given medium was more important than its message. In 2009, I sat down with Dan Rather, Geraldo Rivera, Tim Zagat, Amy Goodman, Rachel Sklar, Carol Jenkins, Bill Pullman, Bob Simon, John Ziegler, Juan Williams, Kevin Macdonald , Mary Alice Williams, and Stephen Cannell to see what they had to say about the changing face of our news media.

Watch 'Discrimination and the Medium' Part One: Women & The Media

Watch 'Discrimination and the Medium' Part Two: Coverage of Hillary Clinton & Sarah Palin

Thank you for following "Is the Medium the Message?" As always, please leave any and all feedback. We'd love to hear from you, the viewer.

Additional Credits
Anthony Brian Smith, Writer/Producer
Elberta Gaither, Director/Editor
Chris Ewen, Sound Editor