Food & Drink

Joyride Coffee Is Bringing Cold Brew To Your Office In A Keg

You read that right. Cold brew in a keg.
07/09/2014 12:39pm ET | Updated December 6, 2017

If you can't have an actual beer keg at your office, perhaps a coffee keg will suffice.

Joyride Coffee, released just last year in San Francisco and New York, brings an interesting approach and flavor to the arduous process of making your own perfect cup of iced coffee. Noah Belanich, one of the three brothers behind the coffee company, explained to HuffPost Live how their business began out of a food truck.

"We were doing so much [cold brewing] in these one-gallon beer growlers, essentially, and we were taking up everybody's fridge space," Noah told host Josh Zepps. "[Customers] were wondering if there was any way we could get them more of the cold brew without taking up so much fridge space."

And so their coffee keg came into fruition. Co-founder David Belanich explained why their coffee is different from traditional brews, partly in that it takes 16 hours to brew the concentrate.

"Traditionally ice coffee was just hot coffee that you just cool down. This is actually cold-brewed, so it’s never heated," David said. "Because of that, there’s a lot more body in it. It tastes very different."

Watch the video above to see the coffee keg in action.

Watch the full conversation with the brother's behind Joyride coffee below:

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It's a thrilling sight early on a summer morning.
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"Coffee, we're ready for you." -- Ice
It's a thing of beauty in the afternoon.
A Beautiful Mess
This iced coffee is made with ginger, nutmeg and cinnamon. Get the recipe for this Homemade Iced Coffee from A Beautiful Mess
It's a delicate dessert.
A Beautiful Mess
This one here is made with sweetened condensed milk. Get this Homemade Iced Coffee With Sweetened Condensed Milk recipe from A Beautiful Mess
Why not put whipped cream on top?
Really, why wouldn't you?
It's perfection in a pour.
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A whirlpool of excitement.
And it's simply breathtaking.
Amy Johnson
We are swooning for this beautiful iced coffee from photographer Amy Johnson
It's so comforting.
Paul Johnson via Getty Images
If that doesn't look good to you, we don't know what will.
It's great with milk.
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Mmmm milk.
But we also like it black.
MIXA Co. Ltd. via Getty Images
Simple, cool, refreshing.
Iced coffee, it's been a long, hard winter.
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We're ready for you now.