Justin Bieber’s new clothing line looks like it was pulled from the closets of Yeezy, the cast of “Orange Is the New Black” and your local UPS employee ― and those are just some of the comparisons people on Twitter have been making.
The pop star launched his brand Drew House ― Bieber’s middle name is Drew ― on Wednesday, with a ton of monochromatic looks hitting the brand’s official Instagram page.
Drew House features everything from sweatshirts to T-shirts to corduroy pants, with prices ranging between $48 and $148, and touts itself as a “place where you can be yourself.” Seriously, that’s what the “about us” page says alongside text that reads: “Blah blah blah blahsdbksjdfhl. Wear like you don’t care. Come chill. K. Bye.”
Bieber’s Drew House is clearly a very serious endeavor. The clothes with the words “Drew” written across the crotch really hammer that point home (see below).
People must be really into it, though: The line completely sold out on Wednesday night.
At any rate, because the brand is full of beige and brown hues accompanied by quasi-creepy smiley faces, the response to the brand has been varied on social media. Many have made comparisons to, uh, other fashion choices: