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Parents

Kids Tell Their Working Moms What They Need To Hear In Viral Ad

All the feels!

A viral Japanese ad for Van Houten Cocoa is paying tribute to working moms.

In the ad, moms who work outside the home describe their vision of "the ideal mother" and compare it to their own parenting experiences. In contrast to the ideal mother, the moms interviewed say they feel like they're always in a rush, questioning themselves and wishing they smiled more.

Then, in a move reminiscent of a 2013 viral video from Elevation Church, the moms watch videos of their own children describing them. The kids use words like "smiling," "gentle" and "always on my side."

All the feels!

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What It Looks Like To Be A Working Parent