Lindsay Lohan has now been dumped by two publicists in as many years, and the perpetually troubled starlet is poised to have a hell of a time finding a new rep.
In March 2010 power publicist Leslie Sloane-Zelnik dropped the actress from her A-list roaster, and just last week Steve Honig, who reps other trainwrecks including Courtney Love and Brooke Mueller, decided Lohan was too much for him to handle, following a failed intervention and a string of other incidents that fall under the category of "PR nightmares."
As a constant tabloid fixture, Lohan is now known more for her offscreen antics than her acting abilities, and finding a new PR flack isn't going to be easy, according to the New York Daily News. The newspaper spoke to a number of publicists who say taking on Lohan is a suicide mission.
“Anyone who represents her is taking a risk because she flies off the handle, she’s uncontrollable and she gets in her own way,” a prominent New York public relations exec who’s dealt with Lohan told the paper. "It’s not only working with her, it’s working with her family. There’s a big difference between Dina Lohan and the Kardashians."
Another high-profile publicist completely balked at the idea of representing Lohan, telling the NYDN that it would mean taking on a "crisis management project," and mainly doing damage control -- a service the source estimates would probably set the actress back about $30,000 to $50,000 a month.
“You’re not placing stories, you’re just stopping them all day. She has a movie coming out, which is great, but Lifetime is handling it [the network behind Lohan’s upcoming “Liz & Dick” biopic] — not you," explained the source.
After news that Honig split with his client broke, TMZ reported that it was -- among other things -- because he couldn't deal with the actress's attention-seeking father. Honig wouldn't give a reason for parting ways with Lohan, but told the website, "Michael wishes he were that important."
While Lohan's family may not have been the sole reason her rep quit, they are just one more reason other publicists aren't eager to work with her, as you can't stop them from talking to the press. And Lohan isn't doing herself any favors either when it comes to communicating with the world, as her social media presence is also a huge liability
In the past months the 26-year-old actress has become the laughing stock of the Twittersphere and beyond with her inane tweets about the Presidential debates, taxes, fighting for her dreams, and even her thoughts on "Hurricane Sally" (yep, she decided to rename Sandy), all of which makes her a less than ideal client for anyone in their right mind to take on at this time.
“She doesn’t need a publicist. She needs to get her sh*t together,” one publicist told the NYDN.
