This $15 Lip Jelly Is The Perfect Nude Gloss For Women Of Color

Tower28′s ShineOn jelly lip gloss is made with a sheer, silky formula — and it may be the best nude shade for women of color.
Me wearing <a href="" target="_blank" role="link" rel="sponsored" class=" js-entry-link cet-external-link" data-vars-item-name="Tower28&#x27;s lip jelly in the shade &#x22;almond.&#x22;" data-vars-item-type="text" data-vars-unit-name="627bacdee4b009a811cbe568" data-vars-unit-type="buzz_body" data-vars-target-content-id="" data-vars-target-content-type="url" data-vars-type="web_external_link" data-vars-subunit-name="article_body" data-vars-subunit-type="component" data-vars-position-in-subunit="0">Tower28's lip jelly in the shade "almond."</a>
Left: Kristen Adaway; right: Sephora
Me wearing Tower28's lip jelly in the shade "almond."

HuffPost may receive a share from purchases made via links on this page. Every item is independently selected by the HuffPost Shopping team. Prices and availability are subject to change.

One of my favorite summertime staples is lip gloss. I tend to stay away from it during the colder, windier months, as my hair just ends up sticking to my lips, making it virtually impossible to truly enjoy the look. But when the sun finally shows up and the temperatures are high, my beauty routine gets a little simpler with way fewer products, specifically those that feel lighter on my face.

As much as I love my Nyx butter gloss, I wanted to branch out and explore more products that also provide subtle pigment to my two-toned lips, and find another holy grail nude gloss that caters to my skin tone. The main problem I run into with so-called “nude” lip glosses is that a lot of them don’t go on nude at all, and instead lean more peachy-pink on my lips. This, of course, falls into the frustrations I have with the beauty industry’s flawed “universal shade” trend, but that’s neither here nor there.

You can imagine my excitement when I came across Tower28′s ShineOn jelly lip gloss ($15). Tower28 is an Asian-owned beauty brand that focuses on products that cater to sensitive and acne-prone skin. I first saw someone use the gloss on TikTok and loved how it looked on their lips, as we have similar complexions. The shade she wore was “almond,” and it appeared to be super close to my lip tone, plus buildable if I wanted a little more pigment. The almond color is kind of like a milky chocolate shade that I believed would blend well with brown skin.

When I tried the almond gloss for myself, I was pleasantly surprised that it went on like butter and had a faint vanilla-like smell that I don’t mind experiencing all day. With any gloss, I typically like to line my lips with a brown lip liner first, but with this shade, I didn’t find it necessary. As soon as I put it on, I knew immediately it would become a gloss I reach for often, especially on no-makeup or minimal-makeup days when I still want to look a little put together.

As a believer in trusting the process, I decided to wear it on a night out for 4-plus hours and found that it wasn’t sticky in the slightest, didn’t come off on my mask and felt more like a comfortable lip balm than a gloss, all of which made me like it even more. My lips felt moisturized the entire time thanks to the nourishing oils it contains, like raspberry oil and apricot kernel oil, and it stayed put for the most part, except for a little wear when I was eating. It got to a point during the evening that I forgot I was even wearing it.

The gloss also comes in 10 other shades, including sheer pink, clear, sheer raspberry, semi-sheer milky nude pink, semi-sheer milky rosy brown, sheer orange and more.

Tower28 ShineOn jelly lip gloss in almond
Described as a semi-sheer milky chocolate, Tower28's jelly lip gloss in the shade "almond" is the ultimate nude gloss for darker skin complexions. It's vegan and cruelty-free, and contains apricot kernel oil, raspberry seed oil and rosehip oil.
Grab the other 10 shades
The additional shade options are sheer raspberry, sheer pink, sheer orange, sheer berry, clear, sheer red, clear with gold shimmer, semi-sheer milky nude pink, semi-sheer milky rosy pink, semi-sheer milky rosy brown and semi-sheer milky peachy pink.
Go To Homepage

Before You Go

Shani Darden Retinol Reform

11 Black-owned skin care products


MORE IN Shopping