The "world's oldest newspaper" is going all-digital.
Lloyd's List, a British paper which has been publishing news about the global shipping industry continuously since 1734 and which refers to itself as the "world's longest-published newspaper," will no longer be found in print after December 20th, the paper announced on Wednesday.
Owner Informa said that a survey showed only 2 percent of the paper's readers preferred reading it in print.
Lloyd's List editor Richard Meade told Press Gazette that no jobs would be cut, and that he was bullish about the title's future.
"We are the oldest newspaper in the world," he said. "This is part of securing our future for the next 300 years."
The decision immediately spurred comment about the symbolism of Lloyd's abandonment of print. The Guardian's Roy Greenslade called it "a landmark moment."