One does not simply ignore a threat from M.I.A.
That's the lesson Interscope Records learned Friday morning when the outspoken singer tweeted that she would leak her forthcoming but as-of-then unscheduled album "Matangi" if the record label didn't move ahead with a release date. Well, Interscope has responded with a resounding "Whoa there," and "Matangi" now has a spot on the calendar: Nov. 5.
The rapper claimed her fourth studio album was initially delayed because the record label felt it was "too positive" for her image. Details on the album have been sparse, but early assessments of "Bring The Noize" and "Only 1 U" -- two of the tracks we've heard from "Matangi" -- haven't found many reflecting on any newfound enlightenment emerging from M.I.A. The holdups prompted these tweets late Thursday:
who would stop MATANGI from coming out?
— M.I.A (@MIAuniverse) August 9, 2013
If interscope takes longer i can always leak this next week and make a new one by the time they are ready.
— M.I.A (@MIAuniverse) August 9, 2013
Everyone involved can now rest assured. We'll get a full new M.I.A. album in a few months, and the rapper won't be forced to go the way of Death Grips, who were dropped by Epic in 2012 after the label discovered the rap duo had leaked its own sophomore album.
Before You Go
