NBC Ditches iTunes For Amazon

NBC Ditches iTunes For Amazon

NBC Universal said Tuesday it will sell episodes of its new fall television shows using Amazon's Unbox digital download service, after the network failed to reach an agreement with Apple Inc. last week to offer the shows on iTunes.

Amazon.com Inc. and NBC Universal said that episodes of programs such as "The Office" and "Heroes" are currently available for $1.99 on Unbox, and that new episodes will be added to the site they day after they air. Customers will be able to buy an entire season of a show once.

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