The overarching theme of this year's Monaco Media Forum (November 10-12) will be the "mobilization" of digital media, says event programmer Spencer Reiss, an American journalist.
It's not about hand sets, but about how digital media consumption is growing untethered, via apps and the mobile Web, he explains.
Spencer stopped by the Beet.TV studios the other day for this overview on the conference and its remarkable line-up of media executives, financiers and international journalists.
The invitation-only event accommodates just 300 attendees. It will be hosted by Prince Albert of Monaco, who is deeply interested in digital media. The conference is presented by Publicis Live, a unit of Paris-based Publicis Group.
Beet.TV is a media sponsor of the event and we will be on the scene to cover it extensively.
Spencer has asked me to moderate a panel on online video and I am delighted. The line-up includes Ran Hanervo of 5MIN/AOL, Jim Louderback of Revision3, Raj Amin of Healthination, Alex Blum of KickApps and Allen DeBevoise of Machinima.com.
Stay tuned to Beet.TV for extensive, exclusive coverage of this event.
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