New Nike Ad Celebrates Marathon Runners Who Come In Last

Just finish it.

Nike's new "Last" ad celebrates the power of finishing of what you start.

In this case, it's a marathon. But it could apply to many of life's endeavors (especially if it involves buying Nike gear).

In the spot below, stragglers shuffle through the end of a race until one exhausted final face emerges. And like the champion who probably crossed the line several hours ago, this woman is about to be a winner, too.

 H/T Adweek

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