Saggy Pants Billboard Campaign Called A Waste Of Time

The Saggy Pants Billboard saga continues as New York State Senator Eric Adams plans to spread his message to queens. Adams told WWD, "The sagging pants culture represents an immature disregard for the basic civility, courtesy and responsibility that our young men should display."

But Phat Farm and Argyle Culture founder Russell Simmons doesn't think the billboard will do any good.

"I like Sen. Adams, but this is wrong-headed and a waste of time. This is the latest example of adults trying to repress the creativity and individuality of kids. Why would kids want to dress like Sen. Adams? There is no connection to saggy pants and the ability to succeed. Just look at what buttoned-up America has done to the rest of the world and each other. Why can't kids be different?" Simmons asked.

And Jeffrey Tweedy, vice president at Sean John, takes issue with the fact that Adams says the saggy trend was inspired by loose-fitting prison uniforms. Tweedy explained it was always just a fashion statement.