Samuel L. Jackson made a surprising confession in the March issue of Ebony.
"I voted for Barack because he was black. Cause that’s why other folks vote for other people — because they look like them," Jackson said, according to the New York Post.
He contended that Obama's message wasn't important, since he believes most politicians will say anything to get elected.
"That’s American politics, pure and simple. [Obama’s] message didn’t mean [anything] to me. In the end, he’s a politician. I just hoped he would do some of what he said he was gonna do. I know politicians ... lie cause they want to get elected," he continued, according to TMZ.
The president is banking on African American support for November's election. Earlier this month, he unveiled a new push to court black voters.
"He needs the support of the African-American community in order to continue to bring positive change to our community," campaign advisor Stefanie Brown told The Huffington Post.
However, not everyone in the community thinks race is enough of a reason to vote for Obama. J.C. Watts, a prominent black Republican, is a vocal Newt Gingrich supporter and Princeton professor Cornel West told Sean Hannity that while he believed the president deserves a second term, he wished he would be "more intense in terms of his commitment to poor and working people."