Sarah Palin's endorsement of Republican candidate Kelly Ayotte in the race for U.S. Senate in New Hampshire may have adversely affected the conservative contender's campaign.
An excerpt of analysis from PPP:
The Palin endorsement may well be playing a role in this. 51% of voters in the state say they're less likely to back a Palin endorsed candidate to only 26% who say that support would make them more inclined to vote for someone. Among moderates that widens to 65% who say a Palin endorsement would turn them off to 14% who it would make more supportive.
The polling organization notes that 47 percent of New Hampshire voters identify as moderates -- comprising the largest voting bloc in the state:
[Democratic candidate Paul] Hodes' lead with them has expanded from just 8 points at 47-39 in April to now 21 points at 51-30. Ayotte's favorability with them has gone from +5 at 32/27 to -19 at 27/46.