Anyone can be a gorgeous, glamorous pin-up model.
That's the idea behind Shameless Photography, started by photographer Sophie Spinelle in 2009. Spinelle, alongside fellow photographers Carey Lynne and Maxine Nienow, aims to help clients feel beautiful and confident in their bodies during their photoshoots. The result is sexy, feminist, body-positive images.
(Some images below may be considered NSFW.)
As well as providing commercial photoshoots, Shameless hosts a yearly "Love Your Body" competition, inviting women to write love letters to their bodies for the chance to win a photoshoot with the Shameless team. More importantly, according to Spinelle, the letters create a sense of online community, and spread the message of body love.
"We get hundreds of amazing letters from around the world," Spinelle told The Huffington Post. "People with cancer, rape survivors, mothers of seven, trans women, pole dancers -- you name it. We post a selection of the letters and invite people to read them and share them."
"Doing this work has transformed my life," Spinelle told The Huffington Post. "I've met the most amazing people, and they've been brave enough to share their fears and dreams with me, and to have that become part of the photographs. I've learned how rare confidence really is, and how precious. You'd be amazed how many truly beautiful people have no idea that they're beautiful, and it has a huge affect on what they feel is possible for their lives."
Spinelle hopes that clients and strangers alike will be inspired by the images and learn to love their bodies.
"The most important audience for the Shameless pinups series is the models themselves," Spinelle told HuffPost. "I hope that when they look at these images, they can see how truly powerful, inspiring, and soul-deep beautiful they really are."
See more incredible photographs from Shameless Photography below.